Jeannette Hanna and Alan Middleton wrote Ikonica as an exploration of Canada’s rich and unique brand heritage. We wanted to shed light on the evolution of our country’s best-known brands, from the Hudson’s Bay Company to Canadian Tire. We've looked at the prime movers, the triumphs and the failures. And the book has been an opportunity to revel in the visual abundance of our cultural landscape.

Click below to see some sample spreads.
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